Grimsdale. Web Design Get a free quote
Independent web design for small businesses · Hertfordshire & the UK

Websites that work as hard as you do.

Fast, modern, mobile-friendly websites for UK small businesses. No jargon, no agency price tag, just a site you'll be proud to share.

Get a free quote See my work ↓

Fixed prices, published. From £795

p.s. replies in 24 hrs, and you deal with me directly, start to finish.

Proof Built a site agencies quoted at £15,000+ Scroll ↓

What I do

FIG. 01 · SERVICES

Your website should be the hardest-working member of the team: open all hours, answering questions and bringing in enquiries while you get on with the job. Here's what I build, shown working.

Design & build

FIG. 01a

A fast, custom site that looks sharp on every screen, built around your business, never a template.

Live
Desktop
drag to resize

Get found

FIG. 01b

Show up when local customers search, not three pages down, behind your competitors.

Live
emergency plumber near me
#1
#2
#3
#4
#5
#6
#7Your site

Sell & take bookings

FIG. 01c

Take payments and bookings around the clock, even while you're out on the job.

Live

Care after launch

FIG. 01d

I keep it fast, secure and up to date after launch, so you never have to think about it.

Live
All systems normal 99.98% uptime
  • Daily backup03:00
  • Security updatesAuto
  • Speed check0.4s

How it works

FIG. 02 · THE PROCESS

  1. Chat

    A free, no-pressure chat about your business and what you need. You deal with me directly start to finish.

    Book a free call

  2. Build

    I design and build your site, with you reviewing as it takes shape. Most projects take 4–6 weeks.

  3. Launch

    We go live, then I keep it running smoothly with a simple care plan.

Selected work

FIG. 03 · SELECTED WORK
fivesvault.com Live FIG. 03a
X 0000 Y 000
The Fives Vault homepage, a full-court video hero titled 'Fives. The wall game.'
Flagship build FIG. 03a · COMPLETED

The site an agency wanted £15,000 to build.

A friend needed a website an agency had quoted at £15,000–£30,000. I built the whole thing for a fraction of that: twelve custom pages with a shot-technique gallery, an 88-venue court finder and a 3D court viewer, plus solid SEO foundations. Same result, without the padded bill.

Scope
12 pages, custom
Includes
Shot Vault · 88-venue finder · SEO
Built by
Joshua, solo
Want something like this?
urticaherbal.co.uk Live FIG. 03b
The Urtica Herbal website, a cream and forest-green site for a medical herbalist in Berkhamsted, with a hand-drawn nettle hero
Client build FIG. 03b · LIVE

Eight pages of apothecary calm.

A medical herbalist's practice, in person and online: consultations, pricing, testimonials and an eleven-question FAQ, opened by a hand-drawn nettle that grows in as the page loads. Local-business schema on every page does the SEO quietly underneath.

Scope
8 pages, custom
Includes
Animated nettle hero · Pricing & FAQs · Local SEO schema
Built by
Joshua, solo
Want something like this?
amber-signs.netlify.app Built FIG. 03c
The Amber Signs website, a dark workshop scene with a glowing amber OPEN sign, for a Berkhamsted sign-maker
Client build FIG. 03c · BUILT

The whole shop on one page.

A sign-maker's site that behaves like the trade: it opens at night with the OPEN sign glowing, warms to daylight as you scroll, and hangs a real swinging sign in the hero. One long page holds a filterable work gallery and a quote form that previews your own sign as you type.

Scope
One page, custom
Includes
3D hanging sign · Day-to-night scroll · Filterable gallery
Built by
Joshua, solo
Want something like this?
Walk the full gallery · six sites→

Who's behind Grimsdale?

FIG. 04 · THE PERSON
Joshua, founder of Grimsdale Web Design FIG. 04a · THE MAKER
Joshua ✶ Founder & sole maker · from a desk in the UK

Hi, I'm Joshua. I build websites small businesses are proud of, without the £15,000 agency invoice or the freelancer who goes quiet once the deposit clears.

It started with a favour. A friend needed a site, and an agency had quoted them £15,000–£30,000.

I built it for a fraction of that. Same result. That told me everything.

I take on a handful of clients at a time so you always deal with me, start to finish. Never a project manager, never a junior.
  • Fixed pricesQuoted up front, in plain English, never by the hour.
  • No jargonI explain things like a human, and there's no hard sell.
  • After launchI stay on with a care plan to keep it running.
Joshua · Grimsdale Web Design

Web design across Hertfordshire

FIG. 04b · AREAS COVERED

I work with small businesses right across Hertfordshire, and remotely with clients throughout the UK. Here are the areas I know best.

FIG. 04b·1 Hertfordshire Fast, modern websites for small businesses across the county and the wider Dacorum area. Web design in Hertfordshire FIG. 04b·2 Berkhamsted Websites for the independent shops, trades and studios that make the High Street tick. Web design in Berkhamsted FIG. 04b·3 Hemel Hempstead From the Maylands business area to the Old Town: sites that bring in local enquiries. Web design in Hemel Hempstead FIG. 04b·4 Tring Modern, mobile-friendly websites for Tring's independent and market-town businesses. Web design in Tring
FIG. 05 · PRICING

Three builds, one fixed price each.

Every build includes monthly care. Choose the one that fits; the quote is fixed before work starts.

  • 3 to 5 mobile-ready pages
  • Enquiry form and map
  • Basic local SEO
  • Domain, hosting and SSL set up
  • Revised until you're happy
  • One fixed quote before work starts
  • 6 to 8 pages with a more bespoke look
  • Enquiry form, map, photo gallery and proof sections
  • Simple CMS for your own edits
  • Stronger SEO and analytics
  • Light copy guidance
  • Hosting and SSL set up, revised until you're happy
  • 6 to 8 pages plus one store or booking system
  • Secure payments and enquiry flows
  • Order and booking management set up
  • Training and handover
  • Advanced SEO for a transactional site
  • CMS, analytics, hosting and SSL, revised until you're happy
Choose a level.

Bigger, regulated or more complex? Scope a bespoke project.

FIG. 06 · Get in touch

Let's talk about your website.

Tell me a little about your business. I'll come back with honest, jargon-free advice and a fixed quote.

  • Final quote fixed before work starts: no hourly billing
  • Build and care shown upfront; no lock-in, no surprise invoices
  • You deal with me directly, start to finish
  • Plain English, no jargon, no hard sell
  • A reply within 24 hours
Email
joshua@grimsdaleweb.design
Location
United Kingdom · remote
Build you're interested in
Care starting point
No commitment and a reply within 24 hours.

Your details are only ever used to reply to your enquiry, never sold or shared for marketing. See the Privacy Policy for how your data is handled.

Frequently asked questions

FIG. 07 · FAQ
07A · The commission
07.01How much does a website cost?
Fixed, published prices: Launch £795, Growth £1,495, and Commerce or booking sites from £2,500. Everything is quoted up front in plain English, never by the hour. Every build includes a monthly care plan from £49 a month; you choose the level. For how that compares with freelancers, agencies and DIY builders, read the UK cost guide.
07.02How long does a website take to build?
Most projects take 4–6 weeks from our first chat to launch, depending on the size of the site and how quickly the content comes together. You review it as it takes shape.
07.03Can you redesign my existing website?
Absolutely. A lot of my work is giving dated or slow websites a fast, modern, mobile-friendly rebuild, keeping what already works and fixing what doesn't.
07B · Working together
07.04Which areas do you cover?
I work with small businesses right across Hertfordshire (Berkhamsted, Hemel Hempstead, Tring and the wider Dacorum area), and remotely with clients throughout the UK.
07.05Do we meet in person or work remotely?
Either works. I'm based at a desk in the UK and work remotely with most clients, but I'm happy to meet locally around Hertfordshire when it helps.
07.06Will I deal with you directly?
Yes, start to finish. You'll never be passed to a project manager or a junior. I take on a handful of clients at a time so you always deal with me.
07C · After launch
07.07Will my website show up on Google?
Yes. Every build includes the SEO basics to help you get found locally. Growth and Commerce add stronger SEO and analytics, and care plans can include ongoing SEO improvements.
07.08What happens after my site launches?
I stay on with a simple monthly care plan (£49, £89 or £139) that keeps your site fast, secure, backed up and up to date, so you never have to think about it.
Get a free quote